Medactief - Personal trainer & medical fitness - Logo Design
Medactief Personal Training and Medical Fitness - Final logo
Medactief is the brand of a personal trainer Ronald van Rangelrooij. Besides personal training he also offers guidance on chronic complaints, injuries or other physical constraints under the name of 'Medical Fitness'
Besides strong typography a fluid and non-symmetrical drop shape was designed to mirror the human element in the services of Medactief.
The chosen colors represent the 'medical' part of the business and the gradients feelings and sensations during and after a fitness workout.
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